Working with Partners for Research Respondents

Buying publicly available research reports can seem like an expedient way to get the information you’re looking for. But there are some things to be aware of.

 One of the most productive things you can do for your organization is to develop your own, opted-in group of volunteers to participate in ongoing research and discussions. Your proprietary research panel (or “Insiders” or “Advisory Panel” or whatever you want to call it) can serve a variety of valuable roles: They can reduce…

 Net Promoter Score is a very common metric, but do you know how it’s calculated and what it tells you? Learn more in this video!