What is Net Promoter Score?
Net Promoter Score is a very common metric, but do you know how it’s calculated and what it tells you? Learn more in this video!
Partners can be an incredibly smart way to gain respondents — and a win/win for both of you.
There are pros and cons for both choices, and you may want to use different approaches for different respondent groups.
One of the most productive things you can do for your organization is to develop your own, opted-in group of volunteers to participate in ongoing research and discussions. Your proprietary research panel (or “Insiders” or “Advisory Panel” or whatever you want to call it) can serve a variety of valuable roles: They can reduce…
What makes a client a good research candidate for your agency.
Clients often ask “How long will these results be good for?” Essentially, that often means “How often should I repeat this for accurate results?” That’s the question I tackle in this video, with some things for you to consider.