What is Net Promoter Score?
Net Promoter Score is a very common metric, but do you know how it’s calculated and what it tells you? Learn more in this video!
What makes a client a good research candidate for your agency.
Engaging partners in your thought leadership research can get you the respondents you need and build new relationships that can get more eyes on your thought leadership content!
Guess what? The research isn’t the thought leadership. It’s what you build on top of the research that demonstrates your expertise.
You may not be considering how your research initiative can bring your whole organization together — but you should!
An important aspect of conducting, interpreting and using research is this idea of context. All research projects have a context — when they were conducted, how they were conducted, who conducted them, who was invited to participate in them, how respondents participated, etc. All of these considerations affect how we should look at the…
Partners can be an incredibly smart way to gain respondents — and a win/win for both of you.