An Amazing Resource
In this video I share one of my favorite resources for people who are building, reviewing or interpreting survey research – a little book by Amy Pettit called “People Aren’t Robots”.
How to settle on a topic that will give your thought leadership efforts the most bang for your buck.
Pricing research isn’t easy. Learn a little about how to discuss it with clients you just want you to throw a pricing question or two in your survey.
Developing partnerships can bring you far more than just respondents to your survey!
One of the most common questions I get about research is “How do I find the right people to take my survey? Finding people to take a survey isn’t that hard. But ensuring you have the right respondent group for your survey is incredibly important. It’s common to include customers in your survey, and…
It’s tempting to want to connect an individual’s responses to their email or other data you have, but there are good reasons not to — and a better way to get their permission to reach out to them.
Response counts depend on a variety of factors. Learn how to plan ahead for healthy response levels.