Welcome to Season 2 of Fun with Research!
I have SO MUCH to share with you in Season 2! New research for agency owners, thought leadership insights, and of course answering research questions. And I have a question that may surprise you!

purple flower growing on crack street, soft focus You might think successful agencies have higher revenue and more staff, but our research shows that’s not the case. A successful agency is just as likely to have fewer than 10 employees as it is to have over 100. Three in four respondents have worked in the…
How to settle on a topic that will give your thought leadership efforts the most bang for your buck.
Net Promoter Score is a very common metric, but do you know how it’s calculated and what it tells you? Learn more in this video!
This week it’s just a rant about irritating your customers and prospects by using research! Listen and learn!
Many clients wonder how long it will take to get quality custom research done. It depends on a variety of things, but here’s my take.
There are a variety of ways to group your research respondents to better understand them.