How Many Questions Can I Put In My Survey?
It’s not really about the number of questions — it’s about your needs (and your audience).
Many people who do research with their customers or prospects forget this simple and incredibly valuable step!
In February 2020, I started a weekly video series. Little did I know what was to come.
Don’t create research to tell you “That”. Create research to tell you “If”.
This is the introductory episode to Fun with Research! In it, I talk about the purpose of our show. In my work doing research for agencies and their clients, I’ve noticed two common issues with agency folks in regards to incorporating research into their work: A problem of CONFIDENCE While many agency marketers have some…
What makes a client a good research candidate for your agency.
Thought leadership is all about getting the right people to tune in to your content. Research can be a very effective tool to do that, if you plan properly.