How Long Does Research Take?
Many clients wonder how long it will take to get quality custom research done. It depends on a variety of things, but here’s my take.
A couple of smart questions from a client spurred this video — what do you want to get out of your research? And what will your respondents get out of participating?
Pricing research isn’t easy. Learn a little about how to discuss it with clients you just want you to throw a pricing question or two in your survey.
I chat with Dr. Sarah McKenzie about whether you should expect your research to validate your ideas.
Research shouldn’t sit on a shelf, neglected and unused. There are definitely ways to avoid this common problem!
Don’t create research to tell you “That”. Create research to tell you “If”.