Hairpocolypse 2020
In February 2020, I started a weekly video series. Little did I know what was to come.
Your research can be a powerful force for your organization, if you can just do three things with it.
You may not be considering how your research initiative can bring your whole organization together — but you should!
Using research to track how things may be changing with your audience over time can be very valuable, but there are some things you should watch for to make sure your data is representative and helpful.
Buying publicly available research reports can seem like an expedient way to get the information you’re looking for. But there are some things to be aware of.
In some situations, balancing your survey data may be appropriate to ensure you’ve got a representative sample.