Beat the Bots in Your Survey Results
Bots are the worst. And if you don’t know how to keep them out AND root them out, your data isn’t going to be reliable. Check out this week’s video to learn more and see a great little resource for help.
Pricing research isn’t easy. Learn a little about how to discuss it with clients you just want you to throw a pricing question or two in your survey.
Research can be a wonderful way to establish your organization as an expert on an audience, a geography or an industry.
Knowing what people do isn’t the same as knowing what they think.
Oh no! Your research showed you something that goes against what you previously thought. You can still make great thought leadership content from those insights.
It’s not really about the number of questions — it’s about your needs (and your audience).
You might be surprised to know how many of your survey respondents are going to participate using a mobile device — often a smartphone. That small screen requires more than just shrinking the font! In this video I share some considerations for mobile survey respondents.