Should My Survey Be Anonymous?
It’s tempting to want to connect an individual’s responses to their email or other data you have, but there are good reasons not to — and a better way to get their permission to reach out to them.
Net Promoter Score is a very common metric, but do you know how it’s calculated and what it tells you? Learn more in this video!
Engaging partners in your thought leadership research can get you the respondents you need and build new relationships that can get more eyes on your thought leadership content!
It’s not as easy as it looks, and running your own groups can affect the results.
There are a variety of ways to group your research respondents to better understand them.
Partners can be an incredibly smart way to gain respondents — and a win/win for both of you.
Response counts depend on a variety of factors. Learn how to plan ahead for healthy response levels.