How Many Responses Will I Get?
Response counts depend on a variety of factors. Learn how to plan ahead for healthy response levels.
Many people who do research with their customers or prospects forget this simple and incredibly valuable step!
An important aspect of conducting, interpreting and using research is this idea of context. All research projects have a context — when they were conducted, how they were conducted, who conducted them, who was invited to participate in them, how respondents participated, etc. All of these considerations affect how we should look at the…
How to settle on a topic that will give your thought leadership efforts the most bang for your buck.
My face tells you my answer in this one.
There are pros and cons for both choices, and you may want to use different approaches for different respondent groups.