Welcome to Season 2 of Fun with Research!
I have SO MUCH to share with you in Season 2! New research for agency owners, thought leadership insights, and of course answering research questions. And I have a question that may surprise you!

You might be surprised to know how many of your survey respondents are going to participate using a mobile device — often a smartphone. That small screen requires more than just shrinking the font! In this video I share some considerations for mobile survey respondents.
Between talent shortages and client defection, establishing a clear niche, and building a positive reputation, there are a lot of moving pieces that can fall apart for agency owners. In the worst-case scenario, an agency may have to fold if it cannot identify and implement strategies to address these common hurdles. Are some agencies more…
Many clients wonder how long it will take to get quality custom research done. It depends on a variety of things, but here’s my take.
You may not be considering how your research initiative can bring your whole organization together — but you should!