Welcome to Season 2 of Fun with Research!
I have SO MUCH to share with you in Season 2! New research for agency owners, thought leadership insights, and of course answering research questions. And I have a question that may surprise you!

Think of how much a child changes from birth to 10 years old. A lot can happen over a decade: first steps, first words, first day of school, first baseball game. Similarly, a lot has happened throughout Agency Edge’s 11-year span conducting agency client research. Since 2014, agencies have experienced considerable ups and downs, including…
Little mistakes can have a big impact. Make sure you’re properly testing your surveys before fielding them. I have some suggestions about things to check you might not be considering.
There are four things I’d like you to think about when you’re organizing your questions for a survey.
Partners can be an incredibly smart way to gain respondents — and a win/win for both of you.
Engaging partners in your thought leadership research can get you the respondents you need and build new relationships that can get more eyes on your thought leadership content!
How to settle on a topic that will give your thought leadership efforts the most bang for your buck.