Should I Buy a List of Respondents for my Survey?

 As exciting as it may be, you shouldn’t just dive right into analyzing your survey responses without doing some data cleaning first. The most common cleaning functions are available within many online survey platforms, and can keep you from including poor quality responses in your analysis.

Buying publicly available research reports can seem like an expedient way to get the information you’re looking for. But there are some things to be aware of.