Should I Buy a List of Respondents for my Survey?
My face tells you my answer in this one.
You may not be considering how your research initiative can bring your whole organization together — but you should!
There are a lot of things you can do to make sure that your research respondents have a great experience and you’re not throwing roadblocks in their way.
Research shouldn’t sit on a shelf, neglected and unused. There are definitely ways to avoid this common problem!
Net Promoter Score is a very common metric, but do you know how it’s calculated and what it tells you? Learn more in this video!
It’s not as easy as just offering everyone a gift card or a chance at an iPad. Incentive strategy can have a big impact on your response rate (and your legal liability)!
Research can be a wonderful way to establish your organization as an expert on an audience, a geography or an industry.