Share the Wealth
Sharing your research project — during development and after results are in — can reap lots of rewards within your organization. Don’t be stingy!
Similar Posts
Should I Buy a List of Respondents for my Survey?
My face tells you my answer in this one.
Breaking Down Silos with Research
You may not be considering how your research initiative can bring your whole organization together — but you should!
How Do I Find the Right Respondents?
One of the most common questions I get about research is “How do I find the right people to take my survey? Finding people to take a survey isn’t that hard. But ensuring you have the right respondent group for your survey is incredibly important. It’s common to include customers in your survey, and…
Fricken’ Likerts
Likert scales are a very common tool in survey research. But there are specific things you need to consider when setting them up. The first is BALANCE. Likert scales need to have the same number of options on either side of the neutral point. The second is LENGTH. While scales with more response options…
