Hairpocolypse 2020
In February 2020, I started a weekly video series. Little did I know what was to come.
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Clients sometimes avoid market research because they’re afraid it will “box them in” when it comes to decision-making. Nope. Research is a flare, not a cage.
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It’s not as easy as it looks, and running your own groups can affect the results.
Sample Balancing
In some situations, balancing your survey data may be appropriate to ensure you’ve got a representative sample.