Sharing your research project — during development and after results are in — can reap lots of rewards within your organization. Don’t be stingy!
Sarah and I talk about respondent sources and representative samples.
I have SO MUCH to share with you in Season 2! New research for agency owners, thought leadership insights, and of course answering research questions. And I have a question that may surprise you!
Guess what? The research isn’t the thought leadership. It’s what you build on top of the research that demonstrates your expertise.
It’s tempting to want to connect an individual’s responses to their email or other data you have, but there are good reasons not to — and a better way to get their permission to reach out to them.