Working with Partners for Survey Responses
Developing partnerships can bring you far more than just respondents to your survey!
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It’s not as easy as just offering everyone a gift card or a chance at an iPad. Incentive strategy can have a big impact on your response rate (and your legal liability)!
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Many people who do research with their customers or prospects forget this simple and incredibly valuable step!
Should My Survey Be Anonymous?
It’s tempting to want to connect an individual’s responses to their email or other data you have, but there are good reasons not to — and a better way to get their permission to reach out to them.
