Two Nerds Talking Research with Wine #6

Knowing what people do isn’t the same as knowing what they think.

How many respondents you really need.

Pricing research isn’t easy. Learn a little about how to discuss it with clients you just want you to throw a pricing question or two in your survey.

Sharing your research project — during development and after results are in — can reap lots of rewards within your organization. Don’t be stingy!

There are a lot of things you can do to make sure that your research respondents have a great experience and you’re not throwing roadblocks in their way.