Segments vs. Personas
A little insight into the difference between segments and personas. They’re not the same, but they’re both important!
You may not be considering how your research initiative can bring your whole organization together — but you should!
It can be hard for people to believe, but lots of folks really do enjoy participating in online surveys and other types of research. For some, it’s just that they enjoy being asked for their opinion. It makes them feel helpful and valued. For others, it’s that they have a genuine interest in giving…
There’s some confusion. These work together, but aren’t the same thing.
I have SO MUCH to share with you in Season 2! New research for agency owners, thought leadership insights, and of course answering research questions. And I have a question that may surprise you!
Sarah and I rant about making sure your agency clients are ready for research.