How Many Questions Can I Put In My Survey?
It’s not really about the number of questions — it’s about your needs (and your audience).
Partners can be an incredibly smart way to gain respondents — and a win/win for both of you.
Little mistakes can have a big impact. Make sure you’re properly testing your surveys before fielding them. I have some suggestions about things to check you might not be considering.
Thought leadership research serves you and your audience. It doesn’t need to serve everyone.
Don’t create research to tell you “That”. Create research to tell you “If”.
As exciting as it may be, you shouldn’t just dive right into analyzing your survey responses without doing some data cleaning first. The most common cleaning functions are available within many online survey platforms, and can keep you from including poor quality responses in your analysis.
In February 2020, I started a weekly video series. Little did I know what was to come.