Agency Thought Leadership Research: 3 Wins, 1 Project
Thought leadership research for your agency can deliver much more than just new content. Check out what you can do with a single project!
There are a variety of ways to group your research respondents to better understand them.
I bet you can identify 12 topics for thought leadership content from research you’ve done. If you can’t, plan better in your next research project.
Don’t create research to tell you “That”. Create research to tell you “If”.
Engaging partners in your thought leadership research can get you the respondents you need and build new relationships that can get more eyes on your thought leadership content!
A little insight into the difference between segments and personas. They’re not the same, but they’re both important!