Two Nerds Talking Research with Wine #6

You don’t have to wait until you can pull off a major new research study to start building your thought leadership with research. Even small, simple approaches can be a great start!

Research jargon is intimidating and doesn’t help your audience understand.

There’s some confusion. These work together, but aren’t the same thing.

Oh no! Your research showed you something that goes against what you previously thought. You can still make great thought leadership content from those insights.