Two Nerds Talking Research with Wine #3

There are four things I’d like you to think about when you’re organizing your questions for a survey.

 There are a variety of ways to group your research respondents to better understand them.

Many clients wonder how long it will take to get quality custom research done. It depends on a variety of things, but here’s my take.

 Often my clients are worried that a few “rogue actors” who are unhappy with the company’s service or simply racing through the survey to get to the incentive are going to torpedo the reliability of the research results. Can this actually happen? You bet! Can you avoid that happening to your data? You bet!…

You may not be considering how your research initiative can bring your whole organization together — but you should!