I bet you can identify 12 topics for thought leadership content from research you’ve done. If you can’t, plan better in your next research project.
Sarah and I talk about respondent sources and representative samples.
I have SO MUCH to share with you in Season 2! New research for agency owners, thought leadership insights, and of course answering research questions. And I have a question that may surprise you!
It can be hard for people to believe, but lots of folks really do enjoy participating in online surveys and other types of research. For some, it’s just that they enjoy being asked for their opinion. It makes them feel helpful and valued. For others, it’s that they have a genuine interest in giving…
Oh no! Your research showed you something that goes against what you previously thought. You can still make great thought leadership content from those insights.
Have you been asked to rustle up some quick research on spec for a prospect? There’s a better way to provide valuable insights for the pitch, help your existing clients AND build your agency new business funnel.